Thursday, July 23, 2009

First experience of the Tour de France at Annecy

We have cycled around Lake Annecy a few times - and were naturally a little curious after learning that the Tour de France would be visiting for an individual time trial on July 23. Growing frustration with politics in Formula 1, and something resembling the erratic early stages of a cycling driven fitness campaign, made the Tour increasingly fascinating.

Annecy was prepared and made no secret of its bid for the 2018 Winter Olympics.


Looking at the equivalent of the Formula 1 paddock is easy - and remember this is a free spectator sport.


but perhaps Bernie's marketing techniques may have a role. The bottled water company "Vittel" was extremely visible with truck loads of bottled water being distributed to the teams - but having generated this awareness on a rather warm day one might assume there would be plenty of outlets to quench thirst... Alas not! :( Well may be the Marketing Director of Vittel uses Google BlogSearch for brand feedback and fixes this for next year.


We may have claimed to have cycled a stage of the Tour de France - but to be honest the time trial has two key differences. First of all - the road was chosen over the cycle track on the west side - but more significantly the riders took a higher climb on the Cote de Bluffy.

All in all a great day out, indeed a must do ... but in all honesty once you have taken in the atmosphere, the best place to watch a time trial is in a friendly bar with fellow enthusiasts and a decent television screen.

Indeed, the video will give you a better idea ...


more pictures..

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